GuideIntegrationsZapier

    Zapier Integration

    Connect Simply Send with Zapier to automate email workflows across 8,000+ apps. No coding required - create powerful Zaps that trigger emails or respond to email events.

    What is Zapier?

    Zapier is a no-code automation platform that lets you connect different apps and services together. With Simply Send's Zapier integration, you can:

    Send Emails

    Trigger email sends from any app in your Zapier workflow. Perfect for notifications, reports, and automated communications.

    Respond to Events

    Create Zaps that react to email events like deliveries, opens, clicks, and bounces.

    Getting Started

    Set up Zapier integration in just a few steps to start automating your email workflows.

    1Access Zapier Integration

    Navigate to the Integrations page in your Simply Send dashboard and click on Zapier.

    Open Integrations

    2Create Your First Zap

    Use the embedded Zapier workflow element to create and manage your Zaps without leaving Simply Send.

    3Test Your Automation

    Send a test email to verify your Zap is working correctly.

    Available Triggers

    Simply Send provides a powerful unified webhook trigger that captures all email and account activity. Configure it once and filter events inside Zapier to run your workflows.

    Webhook Events

    Capture real-time events like email deliveries, bounces, opens, clicks, as well as account-level domain changes.

    View Webhook Events details

    Available Actions

    Zapier allows you to easily trigger email sends from Simply Send based on events from any of your other connected apps.

    Send Transactional Email

    Send high-priority, individual emails immediately. Best for system alerts, password resets, and receipts.

    View Transactional Action details

    Send Marketing Email

    Send queued emails directly to contact lists. Ideal for newsletters and large promotional campaigns.

    View Marketing Action details

    Authentication

    Simply Send uses three separate API keys for different functionalities. You only need to provide the keys for the features you plan to use.

    API Key Types

    Transactional API Key

    Required for sending transactional emails and email event triggers.

    • • Send Transactional Email action
    • • Email event triggers
    • • Real-time delivery

    Marketing API Key

    Required for sending marketing emails to contact lists.

    • • Send Marketing Email action
    • • Contact list management
    • • Bulk campaigns

    Web Setup API Key

    Required for managing resources and webhook triggers.

    • • Webhook event triggers
    • • Domain management
    • • Resource operations

    Setup Instructions

    1. 1Go to API Keys in your Simply Send dashboard
    2. 2Create API keys with the appropriate permissions for your use case
    3. 3Find your Account ID in Account Settings
    4. 4Add the keys and Account ID to Zapier when connecting your account

    Security Best Practices

    • Never share API keys in public repositories or client-side code
    • Use dedicated API keys for each integration or environment
    • Rotate keys regularly and monitor usage in your dashboard
    • Only provide the keys you need - at least one API key is required

    Common Use Cases

    Here are some popular workflows you can build with Simply Send and Zapier:

    E-commerce Notifications

    Automatically send order confirmations, shipping updates, and customer notifications.

    Workflow Example:

    Trigger: New order in Shopify
    Action: Send confirmation email via Simply Send

    CRM Sync

    Add email interactions to your CRM when users engage with your communications.

    Workflow Example:

    Trigger: Email delivered via Simply Send
    Action: Update contact record in Salesforce

    Content Alerts

    Monitor email performance and trigger alerts for delivery issues or high engagement.

    Workflow Example:

    Trigger: Email bounce rate exceeds threshold
    Action: Send Slack notification via Zapier

    Need Help with Zapier?

    Our documentation and support team are here to help you build powerful email automations.